Impactful Static
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Visibility and brand awareness
Static media in shopping malls are strategically placed in high-traffic areas, ensuring maximum visibility. This helps in building brand awareness as shoppers repeatedly see the advertisements while moving around the mall.
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Tangible presence
Physical advertisements have a tangible presence that cannot be ignored. Shoppers walking by or waiting in queues are more likely to notice and absorb information from static media.
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Longevity
Well-made static media can remain effective over time, especially for evergreen advertising campaigns. Unlike digital ads that might disappear after a few seconds, static media can maintain visibility for weeks or even months.
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Visual impact
High-quality designs, colours, and imagery on static media can create a strong visual impact. This can be particularly useful in conveying a brand's identity, message, or a limited-time offer.
Parkade Branding
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First point of contact on entering the mall and last message on exiting.
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Area dominance void of other messaging.
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Cost effective reach.
Interior Billboards
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Sites strategically positioned for maximum visibility and effectiveness.
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Impactful sizes ensure brand dominance in key convergence areas.
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Perfectly suited for brand awareness as it delivers consistent brand presence among a captive audience.
Hanging Banners
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Offer walkway or area message dominance.
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Bold and repetitive in direct line of sight.
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Area specific targeting allows for strategic placement of brand messaging.
Escalator Branding
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Strategically located in high-traffic areas and one of the most visible elements in the shopping environment, ensures your brand reaches a large and diverse shopper audience.
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Escalator branding provides a unique and innovative advertising space, which can set your brand apart from competitors and leave a memorable impression on shoppers.
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Novel and attention grabbing.
Elevator Branding
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Provide advertisers with the opportunity for clever, tactical communication.
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Reaches a captive audience with high dwell time.
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Targeted audience (e.g., moms with prams or high-volume trolley buyers).
Washroom and Lifestyle Advertising
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Captures a captive audience, ensuring focused attention and higher engagement with your message.
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Delivers unavoidable brand exposure in an environment free of clutter.
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Cost-effective reach compared to other traditional media.